LLMs are quietly forcing us to rethink how we use language. In everyday conversation, we’re imprecise—and that’s fine. Tone, body language, and shared context do most of the heavy lifting. We throw around words like big, large, huge, enormous as if they’re interchangeable, when in reality they carry distinct levels of scale and intensity. But […]
Let’s be real. Most users expect AI to respond with confidence.And models like GPT are really good at faking it. You ask for a stat? It gives you a number.Ask for a quote? It makes one up, formatted and everything.It looks right—even when it isn’t. In one case, I was building an AI assistant for […]
One of the first questions I asked when I started working with AI was simple:Can it tell the truth? Not just facts—but reliable, consistent, useful truth. What I learned over time is more nuanced than I expected.The answer isn’t a yes or no.It’s closer to: “It depends—on how you ask, what you feed it, and […]
Most businesses think follow-up is a “nice-to-have.”But it’s actually one of the most powerful revenue levers they’re ignoring. Because the truth is:Leads rarely convert on the first try. The Problem: Leads Slip Through the Cracks Studies show that up to 80% of leads never convert because they’re not followed up with. (Source: Brevet Group) It’s […]
When I started working with AI agents, I expected a learning curve. What I didn’t expect was how much of that curve came down to one thing: the prompt. Write it one way, and you get brilliance. Write it another, and it stumbles, loops, or forgets what you asked. So after testing dozens of agents, […]
Your front desk is the first impression. For many small businesses, it’s also a vulnerable point where revenue leaks happen every day. Calls go unanswered. Appointments fall through the cracks. Customers leave voicemails—and never get a call back. So let’s ask the real question: Can an AI receptionist actually do this job? Not just answer […]
Most people think AI agents are just chatbots with better grammar. They’re wrong—and that misunderstanding is costing businesses real results. Chatbots were built to respond. AI agents are built to handle. Problem → Agitation → Solution You don’t need another script that says, “Let me transfer you.” You need an assistant that acts—books, follows […]
You’ve seen it before. Long, complicated instructions. Stacked formatting rules. Overly polite commands like: “Pretend you’re a world-class marketer, therapist, and UX researcher in 2045—now write a post like Hemingway, but for TikTok, and make it go viral.” This is prompt gymnastics—and it’s hurting more than it helps. What Is Prompt Gymnastics? Prompt gymnastics is […]
The best-run businesses in 2025 won’t be the ones hiring faster.They’ll be the ones automating smarter. That’s not a prediction—it’s already happening. Time, not talent, is the bottleneck for most small businesses.Teams are overwhelmed with admin, callbacks, reschedules, and “just checking in” messages that suck hours out of the day. The answer isn’t working longer—it’s […]
In 2025, hiring your first AI agent might be one of the smartest business moves you can make. AI agents aren’t just futuristic tools—they’re practical digital employees that can handle repetitive work, operate 24/7, and scale with your needs. And just like a human hire, how you bring your first AI agent into the […]